Soul Bowl Product Launch
Cost-smart labelling and packaging that turned a new Jerk Spice Rub into a shelf standout — and drove traffic at a local food expo.
The brief
Soul Bowl asked us to develop labelling and packaging formats for their new Jerk Spice Rub, an offshoot to their successful catering solutions. The brief was to keep a cost-efficient solution to labelling and boxed packaging. In addition, some simple point-of-sale was required to help drive traffic to their stand at a local food expo. This was delivered within four weeks, from concept to completion.
Selected work
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